In an effort to save money, Workday laid off 400 people…except the guy who spent around $14M to run a Super Bowl ad.
First-Time Super Bowl Advertiser Workday Hopes to Make Noise in Big Game Debut
A rookie Super Bowl advertiser aims to do this year what even a veteran might find challenging: Get people talking about technology they may never have known affects them every day. Workday has a c…
Doritos and Chevys I get, but no one who’s in charge of selecting a multi-million dollar enterprise solution should be basing any of their decision on branding.
I’m sure they’ll argue it’s important to raise awareness. But when did companies ever listen to their employees about IT rollouts?