Good news, Hallmark has a holiday version of their mawkish “Tell Me” commercials. I used to think these commercials just pandered to a character flaw. After all, the people are needy and smug. I’m uncomfortable watching them dictate what you should say and feel.
Now I see the genius behind the ads. Hallmark is really telling me, you better get a card for that unhinged friend, spouse, parent, child, co-worker, dog groomer etc., or you’ll never hear the end of it.
If you want to know who those people are? Watch the commercials with them and see how they react. If they don’t vomit just a little in their mouth, then you probably need to get them a card.